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Digital Content Specialist (2019-8084)

Camas, WA, United States


Job Description


The Digital Content Specialist is a key role in the Fisher Investments Global Marketing Department focused on publishing, managing and optimizing content within the firm’s Web Content Management System (WCMS). You will work closely with management to oversee campaign content, websites, and landing pages to help maximize the digital marketing acquisition process. You’ll work in a fast-paced environment with enthusiastic marketers to bring the ‘puzzle pieces’ of content together into digital experiences. If you have a passion for implementing content and building web pages while driving high-performing creative, we want to hear from you.


The Day-to-Day:

  • Driving development and implementation of web content and creative to directly impact marketing metrics and performance
  • Managing and publishing content within our Sitecore CMS, and coordinating across disciplines and groups to execute on key initiatives, including Marketing, IT, and Analytics
  • Leveraging data and analytics to inform the development of high-performing lead gen marketing campaigns
  • Executing A|B tests and personalization campaigns
  • Prioritizing and managing resources in order to execute on a broad array of web projects
  • Ensuring campaign content is consistent in terms of style, quality and tone of voice, and optimized for user experience
  • Managing content publishing within structured workflow, maximizing quality of page content, display, links, and metatags
  • Creating QA guidelines and process documentation to maximize quality and integrity of content
  • Working closely with Global Marketing teams to deliver digital experiences tailored to their respective campaigns and geographic markets

Your Qualifications:

  • 1+ years demonstrated CMS experience (Sitecore preferred)
  • Basic understanding of JavaScript and HTML/CSS for purposes of manipulating visual presentations and styles required
  • Comfortable working with cross-functional groups, including technical development teams
  • Ability to manage multiple projects simultaneously and effectively communicate priorities and updates to management
  • Focus on using data to inform marketing decisions
  • Design skills a plus

Why Fisher Investments:

Fisher Investments is a different kind of investment firm. We don’t come from Wall Street, nor do we believe we fit in with most of the finance industry, and we’re proud of that. We work for a bigger purpose: bettering the investment universe. From unmatched service to innovative perspectives on investing, it’s the people that make the Fisher purpose possible. After all, it’s our people that enable us to offer the level of service that we do. And we invest in them accordingly, offering exceptional benefits like:

  • 100% coverage of premiums for health, vision and dental insurance
  • A 50% 401(k) match, up to the IRS maximum
  • 20 days of PTO*, plus 9 paid holidays
  • 8 week paid Primary Caregiver Parental Leave
  • And much, much more

We also provide a cumulative, continuous learning and development framework customized for every employee. This emphasis on personal and professional growth has yielded an award-winning work environment; we’re Great Place to Work Certified, and The Oregonian named us as a 2017 and 2018 Top Workplace.


But in the end, it’s not the perks that keep people here. They stay because they believe in our mission of service—our employees want to make a difference in an industry that can do better.


* California employees accrue up to 17 days of PTO and 3 days of sick time per year.




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