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Head of Performance Marketing (2019-8211)

London, United Kingdom


Job Description


Are you ready for something really different?


The Opportunity: Head of Performance Marketing – Based in London
Fisher Investments is a different kind of investment firm. We don’t come from Wall Street, nor do we believe we fit in with most of the finance industry, and we’re proud of that. We work for a bigger purpose: bettering the investment universe. Putting service back in financial services is our company’s calling, our mission, the reason we exist. We’re devoted to continuous learning, constantly exploring new ways to adapt and evolve, all so we can deliver more for our clients.  


For us, being different starts with our marketing. Performance marketing may be a new concept for some but it has been at the forefront of our business for over 25 years. We’re passionate about finding new ways to open doors for customers by constantly innovating and adapting our approach to media, creative and experiences. This really is a place where marketers can make a difference, develop new skills and be continually challenged.


We’re now looking for a performance marketing expert to lead our approach across Sweden, Denmark, Norway and Finland. You will be an essential part of our growth plans for the region and will lead marketing strategy and drive results for each country. If you have experience in performance marketing, team management and love numbers, we want to hear from you.


The Day-To-Day:

  • Lead our London based team of 4, who plan and manage our marketing activity across Denmark, Sweden, Norway and Finland (Nordics)
  • Oversee all marketing activities to generate high quality leads
  • Work with local vendors, publishers, translators and agencies including our internal Google, Facebook and LinkedIn teams
  • Optimize the media mix to ensure that the strongest offers and best creatives are used, while delivering on budget and meeting challenging goals
  • Primarily use online channels but also extend into offline channels, such as inserts, direct mail, events, radio, and DRTV where appropriate
  • Identify, recommend and implement new ideas for targeting, offers and creatives
  • Manage multimillion dollar budgets while securing a consistent high ROI
  • Collaborate and work alongside other high performers in the International Marketing Team which currently also operates in The Netherlands, Belgium, Germany, Austria, Switzerland, Norway, Sweden, Denmark, Canada, and the UK
  • Build productive relationships country sales teams to drive performance

Your Qualificaitons:

  • 5+ years of experience
  • Experience of performance / direct marketing to acquire customers through digital channels such as Google, Facebook and LinkedIn
  • Strong analytical skills and experience of managing campaign data, setting ROI goals and using data to identify opportunities
  • Experience managing, mentoring and coaching a team of top performers
  • Experience controlling large budgets across channels
  • Experience of marketing or language skills for Denmark, Sweden, Norway or Finland would be beneficial but is not a prerequisite

Why Fisher Investments Europe:

Fisher Investments Europe offers portfolio management tailored to clients’ long-term goals. Client assets are held at recognised European custodians and managed by Fisher Investments in the United States. Fisher Investments and Fisher Investments Europe use a simple and transparent fee structure that aligns our interests with our clients’ priorities. The Fisher organisation has a long history of managing global investments and helping people reach their long-term goals and objectives.


To help our employees meet their long-term goals, we offer an array of benefits, including:

  • 100% coverage of the supplemental medical and dental premiums for you and your qualified dependents*
  • 28 days annual leave, increasing to 30 after 5 years of service, with ability to purchase up to 3 additional days
  • Annual Health Screening for you and your qualified dependents*
  • 9% company pension contribution with an additional company match up to 5%
  • Two pension contributions methods to choose from
  • Monthly gym subsidy
  • Interest-free season ticket loan available for purchase upon six months of employment**
  • Cyclescheme programme
  • Voluntary travel insurance (winter and non-winter sports option)
  • A supportive, collaborative working environment
  • Employee appreciation events 
  • Ongoing training and educational support
  • Enhanced maternity pay subject to 12-months continuous service

The global Fisher organisation distinguishes itself by putting clients first, providing world-class service, and taking a personalised approach. Join a team that’s bringing new approaches to wealth management daily!


The information on your public profile, CV, your application, and any other information you submit to us will be used by Fisher Investments Europe Limited (trading as Fisher Investments UK) for the purpose of considering you for employment and processing your application in accordance with our privacy policy at



*Employees responsible for any benefit-in-kind taxes as classed by the HMRC

**Available only to regular full-time employees with at least a 12-month contract



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