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Marketing Data Associate (2019-8262)

Camas, WA, United States
Data Analytics
2019-8262

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Job Description

Overview

Are you passionate about telling the story behind the numbers? The Marketing Data Associate will be a creative problem solver by utilizing data to drive actionable insights in our marketing and sales teams. This role will support our market segmentation, sales funnel and sales metrics and will collaborate with team members to optimize our lead conversions for improved ROI.

 

The Day-to-Day:

  • Analyze and mine both structured CRM data and unstructured web data to uncover insights, and discover optimization opportunities
  • Utilize supplied primary data and mine secondary data to better support business efforts and discover opportunities in the market
  • Run manual data processes on a consistent basis
  • Manually enter, edit and update information in the system to maintain data integrity
  • Perform ongoing assessment of revenue marketing performance and drivers
  • Manage flow of requests, including communication with internal management
  • Understand the data ecosystem, prospect behaviors, and business trends
  • Collaborate with cross-functional teams to define and enhance existing processes of data management for improved reporting capabilities
  • Conduct ongoing and ad-hoc analysis to support marketing strategy
  • Refine general requests and problems by structuring data and analysis that can guide teams to strategic solutions

Your Qualifications:

  • Bachelor’s degree from a four-year college or university or equivalent combination of education/experience
  • 1 to 2 years previous experience managing and working with data in a sales or marketing support function.
  • Broad understanding and experience with SQL, relational databases, MS Access, Excel, and scripting languages
  • Strong understanding of data integrity, aggregation, cleansing, and data management
  • An understanding of BI tools (such as DOMO) preferred
  • Previous CRM/ marketing automation experience or an understanding of core marketing concepts or consumer behavior preferred

Fisher Investments 401(k) Solutions is building something special for small to mid-sized businesses and their employees. Retirement savings are at the core of why people work, the company they choose to work for and fundamental to creating financial security for families and loved ones. Often these businesses lack the support they need to deliver this important employee benefit to their work force and that’s where Fisher Investments comes in. Our innovative business model is uniquely designed for small to mid-businesses. This attractive market segment represents nearly $1 trillion in assets and our success has created the need to add a Marketing Data Associate to the Marketing Team.  

 

Why Fisher Investments:

Fisher Investments is a different kind of investment firm. We don’t come from Wall Street, nor do we believe we fit in with most of the finance industry, and we’re proud of that. We work for a bigger purpose: bettering the investment universe. From unmatched service to innovative perspectives on investing, it’s the people that make the Fisher purpose possible. After all, it’s our people that enable us to offer the level of service that we do. And we invest in them accordingly, offering exceptional benefits like:

  • 100% coverage of premiums for health, vision and dental insurance
  • A 50% 401(k) match, up to the IRS maximum
  • 20 days of PTO*, plus 9 paid holidays
  • 8 week paid Primary Caregiver Parental Leave
  • And much, much more

We also provide a cumulative, continuous learning and development framework customized for every employee. This emphasis on personal and professional growth has yielded an award-winning work environment; we’re Great Place to Work Certified, and The Oregonian named us as a 2017 and 2018 Top Workplace.

 

But in the end, it’s not the perks that keep people here. They stay because they believe in our mission of service—our employees want to make a difference in an industry that can do better.

 

* California employees accrue up to 17 days of PTO and 3 days of sick time per year.

FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER

 

 

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